This looks like a standard commercial magazine to me. The "Germany" on the bottom makes it a bit scarcer but not $200 worth.
The thing with Ebay is that you have a very mixed bag of people bidding on any given item, from experts to clueless.
All it takes is two uninformed bidders who don't know of an alternative source for an item to bid it into the stratosphere.
A seller can also glean from the private inquiries how knowledgeable a potential buyer is, then have a buddy shill for the house and bid an item up, after telling the potential buyer how rare the item is.
A good percentage of these "sales" also fall through, when a buyer realises he overbid and pulls out, (or when the seller's "Shill" ends up "owning" the item by outbidding once too often).
Unlike established auction houses, Ebay is no way to determine an item's current market value.
I always laugh when a seller tells me "That's what they are going for on Ebay!"
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