I just got this from my Dad, who's a bit of a nut. Kind of a neat marketing thing they put on the website. It's worth looking at. Don't worry about admonition about the sound, it's not one of those ones that try to scare you. Turn the sound on, but not up.
HEMA is a Dutch department store. The first store opened on November 4, 1926, in Amsterdam . Now there are 150 stores all over the Netherlands.
HEMA also has stores in Belgium, Luxembourg, and Germany.
Take a look at HEMA's product page. You can't order anything and it's in Dutch but just wait a couple of seconds and watch what happens.
http://producten.hema.nl/